FISHER PRICE PLAY LAB Archive HOME > FISHER PRICE PLAY LAB

Behind-the-scenes at Fisher-Price’s unique research space – including a huge treehouse, and eye-tracking goggles When Herman Fisher first started making toys in 1930, he knew that to put them to the ultimate test, he would need to call in the real experts: the kids themselves! Fast-forward to 1961, when the Play Lab developed from being […]