The recent global launch of Hot Wheels Skate has created enormous excitement as new and old skating fans race to learn how to pull off all the best tricks on a Hot Wheels Skate fingerboard. Launching at the Ballito Bowl in Durban, in partnership with the Ballito Pro 2023 Skate Jam, a stunting and skating competition which forms part of the season’s hottest winter festival on the shores of the world-famous Willard Beach, Hot Wheels will further its mission to inspire fingerboard enthusiasts of all levels to ignite their challenger spirit and skate the impossible with no limits or rules.
In 2022, Hot Wheels Skate began its partnership with Tony Hawk, the legendary skateboarder, entrepreneur and founder of The Skatepark Project, a non-profit organisation that helps underserved communities create safe and inclusive public skateparks for youth, by launching a wide range of fingerboards with unique designs. Created by the Hot Wheels design team in collaboration with Tony Hawk, Hot Wheels Skate also includes replications of some of Tony’s most famous board designs.
“It’s incredible to have a brand like Hot Wheels Skate involved in the 2023 edition of the Ballito Pro Skate Jam. Partnering with an iconic brand, can only push Skate to new levels,“ said event organiser Markus Museler from Old School Productions.
“Hot Wheels Skate aims to inspire the next generation of skaters in South Africa through kid-friendly events, engaging content, and innovative products. Kids can show off their amazing skills and perform gnarly stunts on the latest Hot Wheels Skate playsets,” says Bryan Nicolau, Brand Manager, Hot Wheels South Africa.
The Hot Wheels Skate product line, which will be on-site at fingerboarding play tables during Ballito Pro 2023 Skate Jam, is another demonstration of the brand’s growth and expansion as Hot Wheels fuels the next generation of passionate action sports athletes with products, competitions and content. The line features a wide range of fingerboards with unique designs and attachable shoes, along with out-of-this-world skatepark playsets.
The latest Hot Wheels Skate set includes the awesome Octopark Skate Set where kids can drop in off a giant octopus head and launch into an epic fingerboard ride that features grind rails, vert quarter-pipes and a chomping shark surprise. Hot Wheels Skate is available in all leading retailers nationwide.