To be a strong reader has multiple benefits for your child. One of the most important things parents can do to ready their pre-schoolers for their academic careers, is to encourage a love for reading and stories. Proficient readers cope better at school, even in this digital age. In a recent household survey by Statistics SA (http://www.statssa.gov.za/?page_id=1854&PPN=P0318 Page 10), it was found that a third of South African parents have not told stories to their children and that 50% have never read a book to their children. Those little ones that have missed out and are at a distinct disadvantage when starting their school careers.