• The African Brain Child research group (ABC) in Paediatric Neurosurgery at the University of Cape Town found that our hospital sees some 2 000 children (age 0 -12) with head injuries annually.
• Road accidents account for almost 80% of severe head injuries in children at the hospital.
• Of children admitted after a severe TBI (traumatic brain injury) sustained as a passenger in motor vehicle accidents, 96% were not wearing a seatbelt.
• Statistics showed a 22.6% increase in the Western Cape’s road accident deaths for the festive season last year.

• According to Arrive Alive, car safety seats reduce the risk of death in passenger cars by 71% for infants and 54% for toddlers.
• Since 2012 over 11 500 children have been placed in car safety seats through the Car seats for kids campaign run by our partner, Wheel Well.

The “Be Quick to Click Car Seat Drive 2024”, initiated by African Brain Child in partnership with Supa Quick and Wheel Well, is a call to safeguard the lives of children against traumatic brain injuries (TBI’s) – “the silent killer” –  by putting more children into secure car safety seats this October, Transport Month.

Anthony Figaji, Professor of Neurosurgery, South African National Research Foundation SARChI Chair of Clinical Neurosciences, and Director of African Brain Child, sees road accidents as the single biggest killer of healthy children in South Africa:

“We have seen the human cost of motor vehicle accidents and TBI’s in children we have not been able to save” he says. “We have also seen those we have been able to save, but whose lives have been permanently impacted by injury that is readily preventable with the click of a seatbelt. There is an African saying that ‘It takes a village to raise a child.’ It also takes one to protect it. We need to rally personal responsibility around seatbelt usage – together as society.”

For children, surviving a TBI often isn’t the end of the story; emerging research shows that a single TBI may cause long term inflammation that can damage neurons for years after the injury. This means that a child suffering a TBI today may face further degeneration of their brain 20 or even 30 years from now.

From gathering dust to saving lives: an urgent call for car seats

Seatbelts are an essential safeguard against TBI’s for older children, but toddlers and babies need the protection of a quality car safety seat. It is illegal in South Africa for an infant (a child under 3 years) to travel without being strapped into a suitable car seat – but they can be expensive and something that many families simply can’t afford. In South Africa, most children impacted by TBI’s are from lower-income households.

At the same time, many families have car seats, quickly outgrown and now unused, sitting in the garage – “we’ll get around to selling it online at some point” – that could be donated, refurbished and fitted to safeguard the life of a child.

How concerned South Africans can support the Be Quick to Click campaign:

Car Seat Donations: Unused car seats can be dropped off at any Supa Quick branch nationwide and Be Quick to Click will donate it to a family that needs it in October, Transport Month. The Be Quick to Click team will clean, inspect, and ensure that each seat meets the highest safety standards, before passing it on to a family in need.

Car Seat Sponsorship: By making a financial contribution, individuals or companies will directly support efforts to provide safe car seats for children across South Africa. Donations will help Be Quick to Click to cover the costs of cleaning, refurbishing and certifying used car seats, or purchasing new ones, for families who need them. Every donation counts toward making our roads safer for children.

Receive a Car Seat: To mark Transport Month Be Quick to Click, Supa Quick and Wheel Well will hand over donated, checked and vetted car seats to families on 26 October 2024 at Supa Quick, cnr Main & Constantia Main Rd, Plumstead, Cape Town. Any family wanting to receive a car seat can come down to Supa Quick between 9am – 12pm to receive a car seat on the day.

Support Be Quick to Click: Be Quick to Click is a project of the African Brain Child Initiative to drive public awareness, both in road users and authorities, of the importance of seatbelt usage and the ready prevention of TBI’s. ABC is an internationally respected, leading research unit in traumatic brain injury in Sub-Saharan Africa. Based in the Paediatric Neurosurgery Unit at Red Cross War Memorial Children’s Hospital, ABC is committed to providing advanced medical and surgical care, innovative research and promoting public awareness through social engagement.

To join the drive to save lives, visit https://bequicktoclick.com/car-seat-drive/

For more information on the impact and prevention of TBI’s in children, download the Be Quick to Click Research Report here.