All the latest fun for your little one
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The Fisher-Price® Puppy & Zebra Walkers

When you think of educational toys, Fisher-Price® is the first name that comes to mind.  Fisher-Price® have been around for 90 years, it’s not surprising that they lead the way in developing educational toys that children around the world just love! As part of the Laugh & Learn® & the Smart Stages™ from Fisher-Price® come the fun learning Puppy & Zebra Walkers.  Usually babies start pulling themselves up on furniture at around six months and up.  Through their interactions with you, they show you when they just want to be up on two legs walking around.  Fisher-Price® Puppy & Zebra Walkers are the perfect toy to buy for them at this time. With exciting hands-on activities that encourage phrases and support your little one whilst they take their first steps. These walkers will have your toddler booming with confidence in no time!   Let the Fisher-Price® Puppy & Zebra Walkers introduce your toddler to the alphabet, shapes, colours, counting and so much more!  Build those muscles and perfect balance! The Fisher-Price® Puppy & Zebra walker will encourage your baby to reach for and interact with various entertaining activities thus building enough strength to get them to pull themselves up to stand and eventually walk behind the walker.. what a fun way to help them learn to balance themselves perfectly! Be delighted as your little one learns how to activate the music and phrases by pressing buttons or pushing the walker along. They see that their actions can make fun things happen—hey, that’s cause & effect! 2 ways to play as baby grows: sit & play or stand & walk! Push Puppy along for fun music & encouraging phrases 7 hands-on activities! Light-up piano keys & nose, roller, spinner, flip page & more! 75+ songs, sounds & phrases introduce the alphabet, shapes, colours, numbers & more Learning content changes with baby’s age & stage with Smart Stages™ technology

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Chicco Move & Grow XXL Fantasy Play Mat

Chicco is committed not only to developing senses, cognitive skills and good sleep in their toy ranges, they also have taken fitness and movement into consideration when it comes to babies. Many babies live a sedentary life for the first year and ultimately we as parents would like to see our kids move more and grow healthily. The Chicco Move & Grow range of toys is especially designed to get babies as young as 3 months moving around – at a rate that compliments their personal growth. One of the best ways to get babies moving and discovering their bodies early is with a play mat. A simple mat has been used for generations to allow babies to wriggle and crawl around on whilst either playing with toys or practising tummy time, play mats are a safe and comfy way for baby to learn how to use their bodies. Chicco now introduce the first extra-large playmat so that baby can take up as much space as they like, either at home or outdoors on picnics. The Move & Grow XXL Fantasy play mat is 140x90cm in size and has two rings to conveniently pack up and store after play time. The pattern has been designed by child psychologists in the Chicco Observatory in Como, Italy to help engage, stimulate and entertain baby as they come to realise their colours, animals and numbers. The mats are available in a bright primary coloured pattern or a pink-dominant pattern. The Chicco Move & Grow XXL Fantasy Play Mat is available now at Takealot, Loot, The Kid Zone, Babanino and other retailers

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Chicco Smart2Play 2-in1 Stacking Cups & Sort & Beat Cube

Chicco has been revolutionising children’s play time for years with small, but effective adjustments to their toy-making thought process by incorporating actions that encourage children to use their cognitive skills to play helps develop the brain and help babies learn problem-solving skills fast.  The Smart2Play range is essentially a developmental range from Chicco that aims at bringing that little something else to children’s playtime. Two new items for 2020 include the 2-in1 Stacking Cups and the Sort & Beat Cube. Stacking Cups have been a firm favourite with children for generations and the basic learning skills that are applied whilst stacking from biggest to smallest, in correct numerical numbers helps baby learn early about puzzle-solving and numbers. With 2 games to play, the stacking cups will keep babies entertained from as young as 6 months, for a long time to come. The Sort & Beat Cube is a large cube puzzle that teaches children about shapes, and cause and effect. Suitable from 1 years of age, the cube has two games to play that will develop their cognitive skills, logical association and hand-eye co-ordination. An amusing and creative experience, the shape-sorting on the sides of the cube and hammering activity of the 2 coloured balls keeps baby laughing whilst learning. The Chicco Smart2Play 2-in1 stacking Cups and Sort & Beat Cube are both available now at Takealot, Loot, The Kid Zone, Babanino and other retailers

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Mattel Unveils #ThankYouHeroes Program From Barbie® supporting the Children’s Hospital Trust (CHT)

Mattel South Africa announced today that, as part of its Barbie #ThankYouHeroes programme, it will donate a Barbie doll for each eligible career doll purchased from ToysRUs stores nation-wide. This initiative taking place from the 3rd of August 2020 to the 31st of August 2020, is aiming to donate about 1500 dolls to the Children’s Hospital Trust (CHT). The CHT is an NPO that raises funds to advance child healthcare through the Red Cross War Memorial Children’s Hospital. From upgrades to its buildings and facilities, to the implementation of several projects and programmes and upskilling of medical professionals from across Africa. The Barbie #ThankYouHeroes programme is part of Mattel’s broader “Play it Forward” platform, which focuses on leveraging Mattel brands to give back to communities in times of need.  The ‘buy a doll, donate a doll’ initiative will see dolls handed over to the Red Cross War Memorial Children’s Hospital will then be distributed to patients diagnosed with the corona virus. The aim is to bring joy and encourage children to aspire to become whatever they would like to be in the world. “As Barbie highlights role models to inspire the limitless potential in the next generation, we are proud to launch a programme celebrating the real-life heroes working on the frontlines and supporting their families,” said Lisa McKnight, SVP and Global Head of Barbie and Dolls, Mattel. With 200 careers and counting, Barbie celebrates inclusivity and diversity through its dolls which show girls that they can be anything that their heart’s desire”. “We want to do our part to give back and inspire today’s kids to take after their heroes one day”, she adds. “The children who receive care at the Red Cross War Memorial Children’s Hospital often remind us the value of resilience and no matter how awful they feel, they will share a smile and find a way to crawl into our hearts. Several children have been through a very tough time and receiving a gift will bring joy to their lives. We sincerely appreciate the support and cannot wait to share the gifts with them”, says CEO of the CHT, Chantel Cooper.  About Mattel Mattel is a leading global children’s entertainment company that specializes in design and production of quality toys and consumer products. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic franchises, including Barbie®, Hot Wheels®, American Girl®, Fisher-Price®, Thomas & Friends™ and MEGA®, as well as other popular brands that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 40 locations and sell products in more than 150 countries in collaboration with the world’s leading retail and technology companies. Since its founding in 1945, Mattel is proud to be a trusted partner in exploring the wonder of childhood and empowering kids to reach their full potential. Visit us online at www.mattel.com. About The Children’s Hospital Trust The Children’s Hospital Trust was established in 1994 to fundraise for the Red Cross War Memorial Children’s Hospital and in 2011 expanded its reach to fundraise for paediatric healthcare in the Western Cape and beyond. Since 1994, the Trust has proudly assisted the Hospital to upgrade its buildings and equipment and to develop its professional staff. 100% of all donations go directly to the Hospital and prioritised paediatric healthcare needs, and not a single cent is spent on administration costs. The Trust is a non-profit organisation that relies on the benevolence of donors to realise its aims and objectives. It enjoys a record of sound financial administration and good governance, but whilst it has raised funds to address many pressing needs, much has yet to be done. www.childrenshospitaltrust.org.za. About The Red Cross War Memorial Children’s Hospital  The Red Cross War Memorial Children’s Hospital was built in 1956 and remains a cornerstone of child healthcare in Southern Africa. The Hospital is the first stand-alone tertiary hospital in sub-Saharan Africa, dedicated entirely to children and manages 250 000 patient visits each year. Most of these patients are from poor and marginalised communities and one third are younger than a year. The Hospital’s patients are referred from the Western Cape, the rest of South Africa and our continent. The Hospital provides training to paediatric healthcare professionals from the entire sub-continent and does important research into the illnesses of childhood, which has global impact.

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Nattou Piu Piu Octopus

Nattou is one of the softest, most luxurious plush labels in the world. Known for being as cuddly as it can get, their range of newborn toys are without a doubt, pure joy for any baby.

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1 Toy 10 ways to play

As lock down enters its second month most Moms and Dads are staring blankly in a daze thinking of another idea to entertain the busy toddler.

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How to boost baby’s development with appropriate toys

As parents we always want the best for our children and so we strive to do the right thing to ensure our children grow and develop into well rounded little humans. Experts say toys are one thing parents could use to improve brain development, but do we really know what kind toys to use for this purpose?

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FIRST DREAMS LULLABY SHEEP

The First Dreams range features pastel pink and blue variants of a series of toys that are all fundamentally multi-tech driven, with gorgeous aesthetic and cleverly thought-out practicality.

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DISNEY BABY MINNIE & MICKEY FIRST ABILITIES PLUSH DOLL

Christmas is just around the corner and choosing a toy that will not only entertain, but also help develop young minds has become more important to parents than ever when deciding what to get the little ones.

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Review: The Official Elf on the Shelf Range

This amazing tradition was introduced by Carol to her family.  Santa’s Scout Elf has the job of reporting to Santa whilst encouraging children to watch their behaviour because he is there, in the home, watching them and reporting back to Santa.  Her children were also encouraged to talk to their Scout Elf every day so that they can be sure that he will take their messages back to Santa every night. Now in her new book, Elf on the Self – A Christmas Tradition, Carol shares the story of how Santa knows if little ones have been naughty or nice.  Written in the first person by one of Santa’s Scout Elves, makes it more credible for little ones to relate to.  He tells children to give him a name which allows him to start his mission – that of reporting back to Santa.  Written also in rhyming format, makes reading the story fun and helps children to not only be good but to do small acts of kindness each day.  Find him every day when he gets back from Santa, as he will always be in a new spot. (By Carol V Aebersold & chanda A Bell with Illustrations by Coe Steinwart) Parents can make it a game for children to see who can find him and to come up with unique and inventive places within the home for their children to find him.  One rule to follow is don’t touch him, because he will lose his magic and then cannot report back to Santa.  But he’ll listen to them so they can tell him anything and he’ll report back to Santa. The night before Christmas his mission ends and he goes back to Santa to spend the rest of the year.  What’s great about the book too is that there is place at the end for your little ones to record when this tradition started in your family. Don’t forget that you can choose between a girl or boy elf… adopt a new family tradition this holiday season! Elf Pets: An Artic Fox Tradition This beautifully illustrated book tells the story of a magical fox that plants snow around the world on the roof tops of all the houses and magical lights in the sky. Create magic when The Arctic Fox provides a path for Santa while he delivers gifts to the children all over the world.   When some children stop singing the Christmas song, Santa brings out the little fox cubs to gift those children with their magical snow kept in their necklace collars, it keeps the children believe and the magic is alive.  All in all your little one will enjoy the ENTIRE Elf on the Shelf experience. Keep the magic alive and bring a little joy to your Christmas this year. Claus Couture Collection Make your Elf on the Shelf look stylish this Christmas. ‘Claus Couture Collection’ provides 7 ongoing outfits, that turn your Christmas from glim to glam! One of the outfits include a rockin’  Christmas tree guitar, awesome glasses that’ll drive every elf crazy, and a ‘Christmas rocks’ sweater for your Christmas jam sessions! The Scout Elves work so hard they need a good night’s rest.  Imagine having your child place out a bed each night for your Elf to catch a small nap! You can buy your Elf on the Shelf, a little bed to keep him warm and energised.  Included is his own personal teddy to keep him company. Keep the magic alive by ensuring that your Elf is kept comfortable this holiday season. Available to purchase at: Takealot.com Toy Kingdom Hamleys Toy Zone Toys r Us

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V-Tech Baby Pull & Pop Aeroplane

Time flies when you’re having fun with V-Tech baby! A highly interactive toy, the Pull & Pop Aeroplane provides hours of fun for curious children from 6 months upwards. Cute songs all written for adventures in the sky create a sing-along environment ,while small challenges given by the toy will keep little minds working hard whilst having the most fun ever.  With over 70 songs, melodies, sounds and phrases controlled by 3 large colourful buttons, the plane also has a bead popping function and a rotating propeller. An all-round excellent motor skill development toy. With an automatic shut off, baby won’t waste batteries if they fall asleep during play. All V-Tech Baby toys are available at Babies R Us, Takealot, Loot, The Kid Zone and selected Kids Emporium stores.

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Sensory Play and the importance in brain development

We may not realise but our little baby starts to use their sense of touch to explore their world around them even from inside the womb. They do this by touching Moms womb, sucking their fingers and playing with their toes. Don’t forget the sound your voices were their first introduction to the sense of hearing.

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V-Tech Baby Snooze & Soothe Elephant

An adorable bedtime buddy, the hi-tech elephant plays calming music and sounds as well as nature sounds to send baby off to sleep easily. A glowing star-shaped tummy button provides a soft diffused night light. Tactile stimulation is also encouraged through expressions such as ‘Hug Me’. The elephant surface is even machine washable. With an automatic shut off, baby won’t waste batteries if they fall asleep during play.

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V-Tech Baby Sleepy Glow Bear

V-Tech Baby Sleepy Glow Bear is a 25cm plush bear with a soft glowing tummy that provides the ultimate comfort to your little one during nap time. With advanced tech features, Sleepy Glow Bear introduces loving phrases and plays melodies and sing-along songs. There is also a nature sounds button that helps children learn the sounds of the natural world they live in. Timer plays up to 30 minutes of music.  Over 70 songs, melodies and phrases are available in this one-of-a-kind toy. With an automatic shut off, baby won’t waste batteries if they fall asleep during play. All V-Tech Baby toys are available at Babies R Us, Takealot, Loot, The Kid Zone and selected Kids Emporium stores.

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V-Tech Baby Little Friendlies Magical Discovery Mirror

Learn and discover with the V-Tech Baby Little Friendlies Magical Discovery Mirror.  Press the star button to magically see a lion and monkey appear on the mirror – almost like a TV. Enjoy music and nature sounds as well as expressions and songs while developing motor skills with the hanging star, butterfly and roller ball. An all-round engaging and fun experience from newborn upwards.  Hangs on the side of cot or can be held by baby during playtime. With an automatic shut off, baby won’t waste batteries if they fall asleep during play. All V-Tech Baby toys are available at Babies R Us, Takealot, Loot, The Kid Zone and selected Kids Emporium stores.

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BABY SENSES MULTI-CLOTHS

Multi-cloth toys are a great way to get a very young child using their sensory skills. A soft, easy-to-hold cloth with different textures, colours and shapes attached, they are available in 3 adorable characters – Molly Cuddly Turtle, Arthur Funny Dino and Daisy Cuddly Butterfly. All unisex and completely safe for even the youngest of children, Chicco’s Baby Senses multi-cloths are available across South Africa now at Takealot, Babies R Us, Loot, Kids Emporium and selected Pick and Pays.

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BABY SENSES ANIMAL THEATRE AND FINGER PUPPET

Chicco’s Baby Senses range of toy is a developmentally engaging range of colourful toys that range from simple multi-cloths to rattles, teethers, puzzles and much, much more. All designed with early development in mind, the range is bright and stimulating and offers a toy for every stage of your child’s first year.

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BABY SENSES VIBRATING MONKEY RATTLE AND GIRAFFE RATTLE

Baby Senses Vibrating Monkey Rattle and Giraffe Rattle are two of the cutest and most entertaining baby rattles on the market right now. Baby Senses is a developmental range of colourful toys that engage and stimulate children from as young as three months and the two rattles are both engaging with features such as teething rings, crinkly textures and a vibration on the Vibrating Monkeys leg. Soft enough to even cuddle, the two rattles are ideal to stimulate curiosity and bright enough to engage baby’s vision.

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BABY SENSES MRS GIRAFFE STROLLER ROPE TOY

Chicco’s Baby Senses range of toy is a developmentally engaging range of colourful toys that range from simple multi-cloths to rattles, teethers, puzzles and much, much more. All designed with early development in mind, the range is bright and stimulating and offers a toy for every stage of your child’s first year.

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INTRODUCING NERF FORTNITE – THE ONLY WAY TO PLAY FORTNITE IN REAL LIFE

Calling all NERF Nation fans, gear up and get ready as NERF FORTNITE hits South Africa.  Hasbro has teamed up with Epic Games to introduce a range of officially licensed NERF and SUPER SOAKER blasters inspired by the FORTNITE Battle Royale video game.  The NERF FORTNITE blasters immerse fans into the player-versus-player action of the game, allowing them to play out the Battle Royale in a real-world setting, complete with blasters and accessories that replicate the exciting onscreen battles FORTNITE is known for. The NERF X FORTNITE range include official NERF darts, designed for distance, tested and approved for performance and quality, and constructed of foam with flexible, hollow tips. The FORTNITE themed NERF blaster range is the only way to play FORTNITE In Real Life.  The range isavailable from Takealot.com, Makro, Toys R Us, ToyZone, Toy Kingdom, Game and Checkers.  The full range includes:  NERF ELITE FORTNITE AR-L Blaster features motorised dart blasting. Power up the motor with the acceleration button and pull the trigger to shoot one dart. It comes with a 10-dart clip and 20 Official NERF ELITE FORTNITE darts, enough to fully load the clip and give you 10 backup darts for reloading. Flip up the two sights on the top of the blaster to align your shot. Drop into indoor and outdoor FORTNITE action with this motorised, dart-firing NERF ELITE FORTNITE blaster! Batteries required – not included.  NERF ELITE FORTNITE SP-L Blaster has a detachable barrel to customise for different ways to play. Attach the barrel for distance targeting; remove the barrel when you need a more compact look for smaller play areas or when you need to move fast and stay mobile. The FORTNITE SP-L blaster has an internal clip with a three-dart capacity, so you can load three darts in a row before it’s time to reload. Insert darts, prime, and pull the trigger to fire.   NERF SUPER SOAKER FORTNITE TS-R Water Blaster.  Extend the FORTNITE fantasy into the backyard and drench the competition with pump-action soakage. This NERF SUPER SOAKER water blaster holds up to one liter of water. It’s easy to fill and easy to fire. Open the cap to fill the tank, then move the pump-handle back and forth to overwhelm opponents with massive waves of water. Tag opponents with a powerful storm from the NERF SUPER SOAKER FORTNITE TS-R water blaster!  Blast into big fun with the NERF MICROSHOTS FORTNITE series of collectible, mini-sized NERF toy blasters. Blasters in this assortment include replicas of the FORTNITE TS blaster, FORTNITE RL blaster and FORTNITE Llama blaster, inspired by the iconic purple pinata loot box used in the popular FORTNITE video game. Each MICROSHOTS blaster includes two official NERF ELITE darts and fires one dart at a time with hand-powered action. Look for the MICROSHOTS series of micro-sized blasters for collecting and playing. Each sold separately.N Join the Nerf Nation @NerfSouthAfrica on Facebook and @NerfNationSA on Instagram –  check out the Nerf Nation Social Show (with Zach King) on YouTube for more exciting Nerf Nation fun.  *Nerf and all related properties are trademarks of Hasbro. Use only official Nerf darts designed for this product.  Epic, Epic Games, and Fortnite and their related logos are registered trademarks of Epic Games, Inc. in the USA (Reg. U.S. Pat. & Tm. Off.) and elsewhere.

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New Research on the Importance of Learning through Play

The LEGO Foundation and Sesame Workshop Highlights the Importance of Learning through Play in Parent-Child Relationships in South Africa in Celebration of World Play Day The ‘Play Every Day’ program empowered caregivers to effectively guide children in learning through play in South Africa In celebration of World Play Day, the LEGO Foundation and Sesame Workshop, the nonprofit organisation behind Takalani Sesame, announced the results of a multi-country research evaluation of Play Every Day, a program designed to shift parent and caregiver perceptions about the educational value of play and to encourage play that contributes to children’s early development and learning outcomes. The impact evaluation, conducted by an external evaluator, found significant changes in parents and caregivers’ perceptions of play and play-related behaviour, as well as improved confidence of parents and caregivers as play mentors for their children. Over the course of a 12-week intervention in low-resource communities in South Africa, India and Mexico, Sesame Workshop conducted weekly in-person play workshops or home visits, in addition to reminders utilising WhatsApp and other digital platforms and community events. The research in South Africa was conducted in IsiZulu, IsiXhosa and Sesotho in the communities of Orange Farm, Alexandra, Diepsloot and Braamfontein. Caregivers participating in the Play Every Day program in South Africa reported:  Increased frequency of play by 15% Increased confidence as “play mentors” for their children through quality play time, with an increase of 18% Increased confidence using recycled materials such as plastic bottles, cans, and cardboard rolls as play objects, with an increase of 19% in South Africa An increase of 19% in the ability to make everyday activities playful An 11% increase in the link between pretend play as a foundation for academic learning The research findings will inform the upcoming Takalani Sesame ‘Learning Through Play’ Initiative, which will reach millions of children and caregivers across South Africa through television, digital media, and targeted community engagement. The findings will also inform a USD $100 Million Humanitarian Play Programto support children affected by the Rohingya and Syrian refugee crises. The Play Every Day program empowered caregivers and children to learn together, rather than in parallel, providing valuable insights for the development of caregiver-child programming. “With such a large portion of the South African population being in low-resource settings, this research is invaluable and will guide Takalani Sesame programs in South Africa. We continue to educate caregivers and teachers on the benefits that Learning through Play provides, as one of the most powerful ways for children to learn, develop and overcome setbacks,” said Innocent Nkata, Managing Director of Sesame Workshop South Africa. The facilitated workshops, implemented through local community partners, provided primary caregivers with content that is easy to replicate at home to improve caregiver confidence in playful learning techniques and provide new ideas for engagement with children, such as building toys with recycled materials and playing pretend using everyday household items. To ensure culturally relevant and effective interventions, the 12-week intervention was preceded by three pilot phases between November 2016 and May 2018 that tested a variety of play activities, materials, and methods of facilitation for each country. “The LEGO Foundation is working to build a future in which learning through play helps all children grow into creative, engaged, life-long learners. Parents and other primary caregivers are fundamental to this aim as they are children’s first teachers and playmates. We are excited about the positive results from the Play Every Day program. We hope that these insights will inspire and empower primary caregivers in in South Africa to harness the power of learning through play,” said Kerry Kassen, LEGO Foundation Initiatives Lead for South Africa. The findings have been announced as we celebrate World Play Day on 28 May. To mark this important day, Sesame Workshop and the LEGO Foundation are partnering with Cotlands and Kagiso Trust to host an event at the Multipurpose Centre in Sasolburg on 1 June 2019. Takalani Sesame Muppets Zuzu and Kami will join over 300 children to highlight this year’s World Play Day theme, “Play is a right.” The event will feature songs, dancing, and play activities for children. “We’re deeply committed to bringing learning experiences to children across South Africa through Takalani Sesame, and we too believe that play is a right for all children,” adds Mr. Nkata. “This World Play Day, we have a lot to celebrate; with the new research findings, we will be able to build upon our work to ensure that every child has access to positive, playful experiences.”  Additional highlights from the Play Every Day impact evaluation can be found online here.

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Backpack Backpack

Oops is a lovely company all about children’s happiness! They create products with the child in mind and this is a company we can certainly get behind.  From the easy-backpack to the stunning lunchboxes, your toddler will be the talk of the town.  This backpack is small and is great for giving your children their first bag. It will be extremely riveting for them as their first backpacks have 3D animal friends to accompany them every step of their day. These characters have their own special names, where you can find on their website. This product is a product of Oops.  This backpack is super cute and has lovely designs such as ladybugs, dragonflies, owls, bears, and many other cute animals. The straps are adjustable and this lovely helper is strictly fitted for small children. The backpack isn’t suited for big amounts of packing. It is strong enough for little and not heavy-weighted items. This bag is suitable for going to pre-school and looking the coolest, holding your toys and even a lunch bag.The lunch bag is fully lined so you can easy wipe out spills and messes with no problem at all.  They are easy to wash, super cute and should be on every shopping list. Available to purchase from takealot.com

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How does one simple toy help your baby develop?

You would never believe the benefits that building blocks have… yes building blocks!  From problem solving, imagination, self-expression, mathematics, self esteem, emotional growth…. The list really does go on and on. When you pair building blocks with bright attractive colours you have the must have toy in any developing toddlers household. Then when you have building blocks that are also match up blocks, it really does make the toy rather exciting. Generally from around 18 months upwards this will really keep your toddler entertained.  The Oops Match Up! Cit Building Blocks provide a city theme match up sticker card and then the blocks for your little one to match their masterpiece to.  How this works is the match up card is a selection of stickers, you the parent stick them to the appropriate block and from there your little one can match the two parts together. How fun does that sound!  The Oops Match Up! City Building Blocks comprises of 14 pieces and is suitable for 18 months and up.  This range is available from Takealot, Loot and selected Kids Emporium Stores

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There’s Always More Than Meets the Eye with New Transformers BotBots

Not long ago, and somewhere close by, a glowing mist filled with Transformers power called ENERGON came down from the sky and covered a shopping mall. The objects inside were brought to life as little Transformers robots. These bots can hide in plain sight as everyday objects, meaning no one knows what a bot is and what’s not! Mischievous, funny, and super silly, say hello to new Transformers BotBots!   Hidden BotBots characters are little mystery figures with big personalities!  2-in-1 Collectable BotBots charactersare around 2-cm tall and have two fun modes converting from totally normal items you’d find in a shopping mall – like a backpack, football or a doughnut – to adventurous little robots. BotBots convert between modes in three to five simple steps and have movable parts to imagine fun stories and adventures. Each bot belongs to a themed team based on the type of store they belong in. Meet the Backpack Bunch, Sugar Shocks, Techie Team, Jock Squad, Greaser Gang, Shed Heads, Toilet Troop, and Lost Bots.  Enjoy an exciting unboxing surprise with the BotBots mystery blind bag – pop them out to see what’s inside.  BotBots are also available in a five-pack assortment.   Look for all the BotBots Series 1 assortments (each sold separately, subject to availability) and start building your BotBots collection!  There are over 190 BotBots to collect in 2019 – these sharable, swappable, tradable BotBots are great fun for everyone.  Find hidden BotBots at Checkers, Toy Adventures, Toy Kingdom, Toys R Us, Toy Zone and Takealot.com    @TransformersSouthAfrica   #FindTheBots Meet the Transformers BotBots: Greaser Gang is a team of greased up and chilled out rulers of the food court who put the fast in fast food.  Series one Greaser Gang characters include Shredder Jack, Duderoni, S’up dawg, Spud Muffin, Angry Cheese, Hawt Diggity, Fottle Barts, and Twerple Burple Jock Squad is crew of super sporty bots who love to win and are always ready to gear up and get their game faces on. Series one Jock Squad characters include Laceface, Batsby, Kidd Klobber, Pucksie, Fitness Monster, and Arctic Guzzlerush.  Techie Team is a cutting-edge crew of got-to-have-it phones, gadgets, electronics, and gamer gear. Series one Techie Team characters include: Screen Fiend, Chilla Gorilla, Skillz Punk, S.A. Cheez, Raddhax, Fomo, Goob Toob, and Dr. Moggly Toilet Troop is a clean-up platoon of bathroom defenders who take care of business by cleaning the bathroom and beyond. Series one Toilet Troop characters include: Sergeant Scrubadub, King Toots, Sudsbeard, Nobeeoh, Stinkosaurus Rex, Poo Sham, and Frohawk. Sugar Shocks are a squad of sweet treats who share their own unique sugar rush and kick things into overdrive. Series one Sugar Shocks characters include Sippy Slurps, The Plop Father, Waddlepop, Lolly Licks, Remorsel, Sprinkleberry D’uhnut, Unilla Icequeencone, Cocoa Crazy, and Nrjeez. Also discover the Backpack Bunch, Shed Heads and Lost Bots with even more exciting characters to find.   Download the BotBots series one collectors guide and start collecting! Transformers and all related characters are trademarks of Hasbro.

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Back to Basics: The Importance of Play

When it comes to brain development, time in the classroom may be less important than time on the playground! In order to appreciate the value of play for a child, the following research makes interesting reading: “The experience of play changes the connections of the neurons in the frontal lobe of your brain,” says Sergio Pellis, a researcher at the University of Lethbridge in Alberta, Canada. “And without play experience, those neurons aren’t changed,” he says. It is those changes in the prefrontal cortex during childhood that help wire up the brain’s executive control centre, which has a critical role in regulating emotions, making plans and solving problems, Pellis says. So, play, he adds, is what prepares a young brain for life, love and even schoolwork. “The function of play is to build pro-social brains, social brains that know how to interact with others in positive ways.” But to produce this sort of brain development, children need to engage in plenty of so-called free play, Pellis says. No coaches, no umpires, no rule books, no interference unless safety is at risk. Animals and some birds engage in play, not just to learn survival skills as was previously believed, but to develop pro-social brains that enable them to interact and engage with others. They and humans share very similar play behaviour, abiding by similar rules requiring participants to take turns, play fair and not inflict pain. This interaction, learned early, is essential to the human ability to socialise with others. It also has the added bonus of leading to better academic results. If we know these facts, why are we moving towards restricting children’s opportunities to play, both at home and at school, and focussing more and more on desk/computer-based academics? Parents need to appreciate that in allowing their children plenty of opportunities to play, with others and alone, they are laying the foundations for academic success.  This play is not to be electronically focussed. Children need active, experiential play so we need to get them out and about, exposing them to sensory-rich opportunities as often as possible. Learning is a whole-body experience and is not just for the head! Young children work hard at play. They invent scenes and stories, solve problems and negotiate their way through social roadblocks. They know what they want to do, and they work and plan to do it. We as adults must not be too quick to interfere in this process. There is a tendency to ‘bubble wrap’ children so they have little opportunity to work things out for themselves. This hampers them both socially and academically. So, what should parents do?  From an early age a child need access to materials that will stimulate their sensory systems such as water, sand, things that make a noise, books with pictures they can relate to and toys of different textures. The contents of your saucepan and plastics cupboard will give hours of creative play while teaching concepts of matching, size, shape, texture and sound. Things that bounce, roll and change shape when pressed or pulled help develop spatial skills and visual acuity. Recent research has shown that, given a choice between a toy and a real object, babies of 5-6 months consistently choose the real item. Children must be free to move around once they are mobile, obviously with safety in mind, but do not fear the odd mouthful of grass or your child being dirty. Allow them to dig in the garden, pick flowers and when they are older, make mud cakes and grass ‘soup’ for their fantasy games.  In the pre-school phase children need basic toys, not those with roles defined by the media as the latter limit imagination and the opportunities to plan and create. Provide the child with a good set of plain wooden bricks, a few non-battery-operated cars, a soft doll or two, a teddy, some plastic plates and cups and a big ball. Old blankets or sheets for making houses and tents and some boxes and crates will provide the basics for endless creative and imaginative play. Play dough, some crayons and big sheets of paper (not colouring books) and some paints will amply provide for creativity. (NB! colouring books tell a child that his/her drawing does not match up an is therefore not good enough. Colouring is a self-soothing activity, not a creative one.) Some play rooms look like toy shops and children become overwhelmed by the choice, tend to mix the toys in a random fashion and are then overwhelmed by the complexity of tidying up. There are commercial organisations that give parents the impression that unless they are buying educational toys on a regular, even monthly, basis, they are not doing the best for their child. More important than a new plastic toy, is facilitating fantasy play. The Russian psychologist Lev Vygotsky informs us that children rise above their average behaviour through play. Play is the work of children and it is through fantasy play that children make sense of their world. They must pretend and take on roles in order to understand. The more time children spend in dramatic play, the more they advance in terms of intellectual development and their ability to concentrate.  As a parent, curb the extra murals and allow uninterrupted time and space for fantasy play. Props can be simple and minimal as pretending a block is a cell phone and a box is a racing car, your tablecloth is a cloak and teddy is a superhero is symbolic thinking and this will lead to creativity in writing at a later stage. Children also cope with emotions such as anger, fear and jealousy through playing out the scenarios with toys and friends. They become more self-disciplined as they discipline teddy, ‘You can’t have another sweet teddy, they’re bad for your teeth’. They develop resiliency as they play out being left when Mom goes to work or big brother teases them. They imitate teacher and consolidate concepts as they teach them

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Lullaby Sheep

Chicco present First Dreams, the ultimate multi-tech range of soothing toys especially designed with the perfect night’s sleep in mind. The gorgeous Lullaby Sheep is the perfect best friend for your baby. It’s proven that babies look for a ‘friend’ at sleeping time to soothe them and the Lullaby Sheep is designed to be the perfect cot companion for them at the most important part of their early months. With a soft plastic belly playing 20 minutes of soothing classical music, a soft, diffused tummy of light and a voice recording facility for moms to leave a message for baby, this innovative toy brings a magical atmosphere to the nursery. Lullaby Sheep is machine washable (upon removal of battery unit), battery operated and made from luxury plush.   As leaders in the baby products world, Chicco has, once again, tested the product appropriately and found it to be highly successful within sleep studies. The First Dreams Lullaby Sheep is available in pastel pink and blue and is for sale at leading retailers and online vendors.

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Group Games

Group activities are a great way of stimulating appropriate social skills. They provide opportunities for turn-taking, sharing, communicating and following rules. The activities listed here also focus on development and physical well-being.  Activities to stimulate eye-hand coordination and ball skills: Beach/Park mini-golf: Use beach spades or plastic golf clubs to hit the golf ball. Set up your course with features made from the paper cups and shoe box. You can cut the ends out of the shoe box and make a tunnel to hit your golf ball through, and the cups can be used as a hazard too.  Play tenpin bowling using a ball and some old cold drink bottles that can be knocked down.   Balloon volleyball: create a net by tying a piece of string to 2 different points. Try to hit the balloon over the net and not let it touch the ground. Blanket throw and catch: Each child holds a corner of a blanket. Place a plastic ball or a soft toy in the centre and then lift the blanket to toss the object into the air. As the object falls down, try to catch it using the blanket. You can move around to catch the object if needed. Activities to stimulate balance and gross motor skills: Hopscotch. Jumping rope games. Obstacle courses: Set up different courses in the house or garden using chairs to climb over, tables to crawl under, cushions to crawl over and rope to jump over.  Sled races: Have one child pull another child on a blanket around the floor (just make sure that there aren’t any dangerous objects in the proximity).  Activities to encourage fine motor skills and tactile stimulation: Draw a very large picture on a big sheet of paper. Give each child a section to colour in. Baking groups: make simple things like Marie biscuit faces, fruit skewers or cookie pizza’s (coat a large biscuit with Nutella and then add sweets like Smarties and Jelly tots). Have races using tweezers and small beads or small squashed up pieces of paper. See who can pick up the most in one minute.  Activities to encourage creativity and imaginary play: Build forts with boxes, pillows and blankets. Play games with themes e.g. firemen, doctors, teachers etc.  Go on adventures e.g. to space or in the jungle. Activities to encourage perceptual and cognitive skills: Bingo: using numbers, letters or simple animal pictures. Play the memory game where each person has the chance to turn over two cards in an attempt to find the matching pairs. 

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