Netflix has reaffirmed its advanced features and content aimed at creating a delightful and secure viewing experience for families everywhere at a ‘Netflix for Families’ event attended by local child experts, policymakers, parenting bloggers, NGOs, government stakeholders and representatives of civil society. Families are different, and that’s why Netflix remains committed to offering a variety of content and easy-to-use tools that help parents tailor their kids’ experience on Netflix.

“At Netflix we are increasingly expanding our library to connect families and kids with a variety of family films and TV shows from all over the world – including award-winning animated films like The Sea Beast,educational series such as Breaking Boundaries and beloved character films like Kung Fu Panda and Boss Baby,” said Shola Sanni, Netflix’s Director of Public Policy for Sub-Saharan Africa. “Families can watch what they want, when they want, based on their unique tastes and preferences. We want parents to have the information and tools they need to make the right decisions for their families, which is why we offer a range of tools that can help parents tailor their kids’ profile experience to fit their preferences.”

As accessing online platforms becomes increasingly easy and prevalent, Netflix hosted a panel discussion around the importance of safe entertainment viewing experience for families. The panel featured; Educational Psychologist, Dr. Tshepiso Matentjie; Cyber safety and digital expert and Managing Editor of BabyYumYum, Rianette Leibowitz; Professor of Criminology at the University of East London, Julia Davidson, Andrew Andrew Sebapu, Acting Manager of Regulatory, Compliance and Enforcement from the Film and Publication Board; and SA Public Policy Senior Manager at Netflix, Ziyanda Buthelezi-Ngcobo.

Speaking about effectively preventing and managing cybercrime and risks, Julia Davidson commented: “The online risks we face in society are a global, multi-stakeholder issue and need to be treated as such, not in silos. We need to collaborate to ensure there are legislations across jurisdictions. Effective education and awareness is also key. As cyber issues evolve, so should the way we approach and resolve the challenges we face.”

Commenting on how parents can better have cyber- risk conversations with children, Dr. Tshepiso Matentjie expressed that: “Parents simply need to take charge. Reality is that a lot of parents are intimidated by technology. They require to let go of the idea of being an expert in this case, and to be teachable, opening themselves for modern online platforms to teach and challenge them. Once they have a hold of this, they can take on an advisory and guardian role to their children.”

In addition to parental control features provided by Netflix, Ziyanda Buthelezi affirmed that:  “Our Netflix measures are capacitated and empowered to ensure children are protected, as per their rights. We continue to partner with the government, NGOs, policymakers and others to ensure that we deliver appropriate content that enhances learning and entertainment for kids. We also have a 24 hour help centre and trained agents that parents and guardians can utilise should they be unsatisfied with the Netflix titles,” said Ziyanda Buthelezi.

The panellists and attendees explored the latest trends and best practices for protecting children in the digital age and discussed steps parents and caregivers can take to ensure children thrive while being protected from online risks. It further addressed how regulatory frameworks can address online harms against children without limiting their rights or access, and highlighted Netflix’s family content, co-viewing experiences, member choice, kid’s profile features, and robust product functionalities. Netflix also believes in transparency, and these features help families make informed choices. Netflix’s collaboration with South Africa’s Film and Publication Board (FPB) ensures adherence to regulatory standards and enhances online safety. The Netflix maturity rating aligns with local regulations, ensuring that parents can effectively manage and supervise their children’s viewing experience.

Entertainment for the Entire Family: Fun for All Ages

Netflix has become a premier destination for animation, with over 278 million households around the world enjoying a diverse range of animated, family-friendly content. Here’s what fans can look forward to with upcoming films and series, as well as the return of beloved favourites.

We’ve got a list of titles including feel-good movies, animal tales, live-action kids movies and family favourites. Perfect for the entire family, you can enjoy an impressive lineup of upcoming  and returning shows including the beloved Wallace & Gromit: Vengeance Most Fowl, TheTwits,The Imaginary, Spellbound. For older kids who love exciting, action-packed movies with engaging plots, season 2 of Jurassic World: Chaos Theory will soon make its debut together with anime-series Tokyo Override. While preschoolers, can watch new seasons of CoComelon Lane, and Gabby’s Dollhouse.

Additionally, you can watch Ultraman: Rising which made its debut in June 2024 and has already become popular. Or, all-audience hits like Leo and Pokémon Concierge

You can find out more on what’s coming next on Netflix to entertain your family via Tudum.

Parental Controls That Put You in Charge

We’ve made it easier than ever for parents to manage what their kids watch on Netflix. Our parental control tools allow you to:

• Easy-to-Use Controls: Simple interface in the central Profile Hub for managing settings.
• Customizable Profiles: Set up to 5 profiles, including age-specific settings for kids.
• Viewing Management: Disable autoplay, set passwords and PIN locks, and review viewing histories.
• Kids Profiles: Fun, age-appropriate content with no user-generated material.
• Kids Activity Report: Bi-weekly reports on favourite shows, themes, and family activity suggestions.
• Profile Locks: Lock individual profiles with PIN codes to control access.
• Set Age Ratings: Ensure your kids are watching content appropriate for their age.
• Block Titles: Keep specific shows and movies off your child’s profile.
• Lock Profiles: Make sure your kids are only accessing their designated profiles.
• Stop Autoplay: Encourage mindful viewing by turning off autoplay for next episodes.
• View Play History: See what your kids have been watching for better oversight.

Join us! Explore Netflix’s Kids & Family section today and discover how our variety of content and robust parental controls can make streaming a fun, safe, and educational experience for your children. Together, we can create a world of wonder and learning for every young viewer.

For more information about our Parental Control tools please check out our Netflix help center on https://help.netflix.com/.

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