Missing Children South Africa is a registered NPO and PBO that assists the authorities when an individual goes missing in South Africa, for any reason whatsoever. MCSA works closely with the South African Police Service and other government bodies as well as other NGO's and private initiatives, to assist in the recovery and safe return of any missing person. Missing Children South Africa first tier is that of an emergency response service and they have a national helpline for incident reports and callers are advised on which immediate steps to take in logging the incident officially so as to ensure efficient and timeous action. Secondly, by activating a vast national social and media network MCSA distributes flyers of missing children, create mass awareness of the individual which maximises the chances of that child being recovered. MCSA’s Emergency Number is 072 647 7464 and is operational 24/7 every day of the week.